I’m looking at my company’s google analytics reports and I would like to figure out a way where under “campaigns” I can group our referrals into different groups, like “Partnership Referrals” or “Banner Advertising”, but I can’t seem to figure out how. I’m not sure if it won’t let me do this for campaigns that aren’t Google AdSense campaigns either. If this is the case, are there any other analytics sites that will? Thanks in advance!
Can I track campaigns on Google Analytics that are not google adwords campaigns?
I’m looking at my company’s google analytics reports and I would like to figure out a way where under “campaigns” I can group our referrals into different groups, like “Partnership Referrals” or “Banner Advertising”, but I can’t seem to figure out how. I’m not sure if it won’t let me do this for campaigns that aren’t Google AdSense campaigns either. If this is the case, are there any other analytics sites that will? Thanks in advance!
March 17th, 2010
Track the links coming in when you start the campaign. I track each campaign separately. When I don’t have a specific campaign for tracking I do this:
I write my page like this: mypage.com/page.html?TRACKING_CODE
This allows me to find and track in Google AdWords later if I want to.